Social Media for Business

Who should attend?

This course is suitable for anyone wanting to start or is using social media in a professional capacity. It looks at the different ways of communicating with your existing and potential clients and the do’s and don’ts of the social media world.

Course Aims & Objectives

The purpose of this course is to look at the key tools available to improve sales, generate leads and drive traffic to a business website.

By the end of the course delegates will be able to:

  • Identify the different social media platforms and understand which ones are appropriate for their business; LinkedIn, Facebook, Twitter, Pinterest, Instagram, Google+ etc
  • Set up and manage their own social media accounts
  • Use their social media account effectively
  • Devise a plan of work that can be implemented into their job role

Course Outline

  • Course Introduction
  • What is Social Media?
  • Analysis of Key Social Networking Sites
  • Ways in which Social Media can assist your Business
  • Setting up Company Social Media Accounts
  • Which Social Network(s) will work best for your Business
  • Managing Social Media, Tracking Brands and Keywords
  • Action Plan


Certificates of attendance will be awarded to delegates upon completion of the course.


1 Day


We can offer courses on company premises for a maximum of 12 delegates or upcoming open courses in your local area.

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